BOTLINE / STORE·Applied intelligence for ecommerce·16 stores live

Lahore studio · serving Pakistan, Malaysia, Singapore

Applied intelligence
for ecommerce.

Name: Botline Storefront
Brand: Botline

The Store module of Botline. 41 designs, WhatsApp-native checkout, an editor that updates the preview before your finger leaves the key — sitting inside the same dashboard as the inbox, the broadcasts, the AI. Already included in every Botline plan.

Start a store See features

Built by one engineer in Lahore. Shipped daily. One deploy per day on average.

●hadeed.botline.pk · preview · draft

Hadeed Farm

canvas theme

● Draft

BrandHeroAboutStatsPages

Headline

Hadeed Farm

Subheadline

Premium poultry, family-run since ’98.

✓ Saved · 14ms render

HADEED FARM

Premium poultry, family-run since ’98.

Shop now →

🔎Search products

🐓

Silver Pied

PKR 5,500

🐓

Blue Pied

PKR 4,000

🐓

Black Shldr

PKR 3,200

14^ms

Keystroke → pixel in the editor. Inside one frame of a 60Hz display.

Distinct storefront designs. Switch any time. Products carry across.

0^%

Platform fees. We never sit between your customer and your money.

5^ms

Anchor verifier overhead per AI turn. Deterministic, not another LLM call.

One platform, six modules— the store is one of them.

Inbox

One inbox
for every chat

Store ★

Storefront
in 41 themes

Anchor

The verifier
AI brain

Broadcasts

WA templates
+ flows + OTP

Courier

PostEx, Leopards,
TCS — one-click

Analytics

Orders, AI spend,
returns

The Store module

What Shopify charges for —
we ship as default.

Botline is one piece of software. The storefront, the WhatsApp brain, the courier integration, and the editor live in the same dashboard. Nothing to bolt on; nothing to upgrade later.

01 / EDITOR

The customizer that doesn’t reload.

Type into the headline; the iframe re-renders the same frame. The editor postMessages your draft straight into the storefront’s React tree — no save, no spinner, no reload. The full page stays mounted; only the changed component re-paints. We measured 14ms keystroke-to-pixel in production, which sits inside one frame of a 60Hz display.

→ Try it

14^ms

02 / THEMES

41 storefronts. One engine.

Brutalist gallery, magazine editorial, electronics spec sheet, soft beauty, gold-leaf luxury, art prints — 41 distinct designs sharing one rendering engine and one tenant database. Switch themes in a click; your products, photos, customers, and domain all carry across. The theme is the wrapper, not the product.

Shopify sells premium themes for $200–$400 each. WooCommerce charges per template, one-time. Wix locks the good ones behind their highest plan. All 41 of ours — every aesthetic, every product type — are included.

→ See the picker

03 / WHATSAPP

Native, not bolted on.

Customer taps Order on your storefront; the WhatsApp message is pre-composed with the product, variant, and quantity; the order lands in your dashboard inbox. No checkout form. No PCI scope. On Pro, the official Cloud API unlocks broadcasts, OTP templates, multi-step flows, and interactive carousels — straight from your inbox.

→ Cloud-API onboarding

Cloud

04 / ANCHOR

An AI that speaks Urdu, not a translator’s Urdu.

Anchor is the verifier stack between the LLM and your customer. Grounding ensures the SKU the AI cites actually exists. Language ensures it replies in the customer’s language. Dialect ensures a Pakistani store doesn’t accidentally answer in Hindi-Roman. Voice ensures it sounds like your brand. Each layer is ~5ms of deterministic code — if any layer fails, the draft regenerates before it ships.

→ Read the verifier spec

05 / COURIER

Book the AWB in one click.

PostEx, Leopards, TCS. The dashboard creates the airway bill, prints the label, and pushes WhatsApp tracking updates to your customer as the parcel moves through dispatch, hub, out-for-delivery, and delivered. No more “kahan hai?” messages every hour.

→ Couriers + adapters

06 / PAGES

Privacy. Terms. Return. With templates.

9 starter templates — Privacy, Terms, Return, Warranty, Guarantee, Shipping, FAQ, About, Contact — pre-written in markdown with {placeholder} fields that auto-extract into form inputs. Fill in your business name, contact number, return window once — the markdown renders cleanly across all 41 themes via the shared TenantPage component.

→ Lives at {slug}.botline.pk/{page}

41 themes — yours to switch

Your store,
your way.

Pick one. Switch later. Your products and customers ride along.

Botline

Flagship · conversion-first

Atelier

Brutalist gallery

Canvas

Art & prints

Kitchen

Food, warm

Circuit

Electronics, spec-led

Glow

Soft beauty

Noir

Dark editorial

Lustre

Gold-leaf luxury

+ 33 more themes inside the editor

Pricing

Included in your Botline package.

The storefront isn’t a separate product. It’s one module of Botline — one bill, one dashboard, one deploy. Free tier ships all 41 themes; Pro unlocks Cloud API and broadcasts; Enterprise unlocks self-host.

See Botline pricing Compare plans

No transaction fees. Ever. Botline doesn’t sit between your customer and your money.

“We ship one deploy a day. We audited our own themes for fabricated content and ripped 402 lines of it out the morning we noticed. Anchor catches Hindi-Roman drift so a Pakistani store sounds Pakistani. The customizer re-renders in 14ms because Shopify’s 800ms reload between every save felt like a personal insult. Botline is a serious platform — and you can talk to the engineer behind it.”

Syed Zeeshan Ali — founder, Botline · +92 322 4031899

Things people ask first

Questions.

Do I need a website?+

No. {slug}.botline.pk is your site — we host it. Or on Pro, connect your own domain in 5 minutes: TXT-verify ownership, point your DNS at us, and Let's Encrypt issues an SSL cert on the first visit — no infra config from you. You can also self-host the open-source storefront on Enterprise; we won't lock you in.

Will Meta ban my WhatsApp?+

No — we use Meta’s official Business APIs. Link-checkout on Free uses the standard wa.me protocol. Cloud API on Pro is the sanctioned commercial path Meta sells to enterprise.

Can I move off Botline if I outgrow it?+

Yes. Export your products as JSON, your pages as markdown, your customer history as CSV. On Enterprise you can take the full source. We’re a platform, not a hostage situation.

Does the AI speak Urdu? Roman-Urdu?+

Urdu, Roman-Urdu, English — and Anchor’s dialect-guard prevents Hindi-Romanisms from leaking in. Bahasa Malaysia and Bahasa Indonesia are in beta.

Is the Store priced separately?+

No. The Store is one module of Botline; the same Free / Pro / Enterprise plan covers your storefront, your WhatsApp inbox, the AI, the broadcasts, and the courier integration. One bill, one dashboard, one deploy. See pricing →