How to Set Up a Public Booking Page on Your Own Subdomain

Botline ships a hosted booking page at your-slug.botline.cc (and the Pakistan-friendly .pk mirror). Each tenant picks their slug; the page renders the Origin theme with your logo, hero image, services list, and a prominent "Book on WhatsApp" call-to-action that drops the customer straight into a chat with your AI.

The page is responsive, SEO-optimised (LocalBusiness JSON-LD ships automatically), and supports a custom domain on Pro plans (e.g. book.lilysalon.com).

1. Go to Settings → Booking page.
2. In the URL & slug section, type the slug you want. Allowed characters are a-z 0-9 -; we suggest your business name with hyphens (e.g. lily-salon).
3. Click Check availability. If it's free, you'll see a green tick. If it's taken, the picker suggests two-or-three close alternatives.
4. Click Save. Your page is live at https://lily-salon.botline.cc within 30 seconds.

Slug changes redirect old URLs to the new one for 90 days, so you can rebrand without breaking links you already shared.

The Brand section controls the hero. You can:

• Upload a logo (PNG/SVG, square crop recommended, 1MB max).
• Pick a hero gradient — eight pre-built colour combinations, all WCAG-AA compliant for the white text overlay.
• Write a tagline — one line, max 120 chars. If you leave it blank, Botline auto-generates from your AI system prompt.
• Pick a CTA label — defaults to "Book on WhatsApp"; you can change to "Reserve a table", "Get a quote", etc.

Everything previews live in the right pane while you edit.

The Gallery section sits below the hero. Six photos render in a 2×3 grid (3×2 on mobile). Drag-and-drop to reorder; click a photo to add an alt text for SEO.

Photo guidelines:

• Square or 4:3 ratio reads best. Botline auto-crops portrait shots.
• Real photos beat stock photos — customers can spot a generic salon shot from a mile away.
• JPG up to 5MB each; we generate WebP variants automatically for fast loading.

The Services list pulls automatically from Inventory → Services. Each service shows its name, duration, and price. To control which services show up:

1. Open Inventory → Services.
2. For each service, toggle Show on booking page. Hidden services still work over WhatsApp; they just don't appear publicly.
3. Reorder with drag handles — the page renders in the same order.

If you have many services, group them by category (e.g. Hair, Skin, Bridal). Categories render as collapsible sections on the page.

Pro and higher plans can swap your-slug.botline.cc for your own domain (e.g. book.lilysalon.com):

1. In Settings → Booking page → Custom domain, enter your domain and click Add.
2. Botline generates two CNAME records and a TXT verification record. Copy them into your DNS provider (Cloudflare, GoDaddy, Namecheap — same flow on all of them).
3. Wait 5–60 minutes for propagation. Botline auto-issues a wildcard Let's Encrypt certificate as soon as DNS resolves.
4. Click Verify. Once green, your domain is live. The .botline.cc URL keeps working as a fallback.

• WhatsApp Status — paste the URL with a "Book here ↓" caption. Botline auto-generates a 1200×630 OG image so previews look professional.
• Instagram bio — the standard "link in bio" slot. Add a Linktree-style "Book Now" button that points here.
• Google Business Profile — set the booking link to your Botline URL so the "Book online" button on Maps points to you.
• QR code — Settings → Booking page → QR generates a printable QR pointing to your page. Stick it on your shop counter and table tents.

Track which channels work via Settings → Booking page → Analytics. The dashboard shows page views, WhatsApp tap-throughs, and bookings created — broken down by referrer (Instagram, direct, QR, etc.).